LAURA CHLOE
BRAND, PRODUCT & MOTION DESIGN
Hi, I'm Laura. I transform ideas into meaningful narratives, combining design, motion and strategic thinking from concept to delivery.
My.Class
Shaping a Digital Learning Platform for French Education
in Collaboration with the Government of Monaco
MyClass is a digital learning platform designed to support French language education through engaging and pedagogical content. Developed as a Franco-Monégasque initiative, the platform was designed to enhance classroom learning.
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It was first implemented in the seven primary schools in Monaco, and was later introduced in France, where it was piloted in around fifteen schools as part of classroom teaching.
video
exercise
memo card
Press
MyClass was officially launched in Nice in 2022 by Mayor Christian Estrosi and Rector Richard Laganier, in the presence of Prince Albert II of Monaco.
Creating an Interactive Brand Experience for Google Assistant
Translating Google Assistant into a playful interactive ad experience, designed in close collaboration with developers to ensure a smooth user experience across devices.
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Building a Scalable Brand System for Payoneer's Multilingual Marketing Assets
Developing a scalable brand system of reusable templates, components, and production workflows that enables faster localization, reinforces brand consistency, and improves collaboration across creative teams.
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Asserting a Distinct Agency Identity
Rethinking the traditional agency website by expressing the agency's own visual language rather than relying solely on client work.
Down the Rabbithole
Bringing nineteenth-century imagery into motion through a blend of John Tenniel's illustrations, AI-assisted animation and 2D motion design.
FIRST•MATE
Shaping the brand and digital platform for FirstMate,
bringing together the tools, information and services needed to simplify the sailing experience for amateur skippers.
Bringing the Candy Crush Soda Saga campaign to life,
transforming static assets into an engaging mobile video experience through motion.
Creating interactive ad experiences for major brands,
translating campaign objectives into engaging digital formats.
Interactive and Video-Based Ad Experience
The campaign combines motion and interactivity to increase user attention and click-through intent, achieving strong performance results
